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Fishing Tackle Announcements & Messages


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Berkley Dime - NOW AVAILABLE Berkley Dime - NOW AVAILABLE - September 20, 2024
Tie on the Berkley Dime and score big. Cast further, track straight, match the hatch, and fish confidently. When its time to fill the boat, its time to start dropping Dimes. Delivering proven balsa action with the durability and performance of a plastic bait, the Dime is primed to be your go to mid-depth crankbait.

  • Berkley Dime

  • Berkley Digital Fish Scale - 50 lb - NOW AVAILABLE Berkley Digital Fish Scale - 50 lb - NOW AVAILABLE - September 20, 2024
    With the Berkley® Digital Fish Scale anglers can get precise measurements quickly and can store weight in memory. The Auto-Save function automatically stores weight into memory.

  • Berkley Digital Fish Scale - 50 lb

  • Berkley Chrome Split Ring Pliers 6 in - NOW AVAILABLE Berkley Chrome Split Ring Pliers 6 in - NOW AVAILABLE - September 20, 2024
    Berkley Chrome Split Ring Pliers feature strong gripping action great for deep hook removal, chrome plated polished finish for corrosion resistance, and a hardened side cutting jaw. With Berkley® pliers, everyday anglers will get it all; performance, value, and reliability to make fishing more enjoyable.

  • Berkley Chrome Split Ring Pliers 6 in

  • Berkley Trilene 100% Fluorocarbon Line - NOW AVAILABLE Berkley Trilene 100% Fluorocarbon Line - NOW AVAILABLE - September 20, 2024
    Choice of the Pro's, Trilene 100% Fluorocarbon is the "XT" of professional- grade fluorocarbons. This proven formula provides incredible shock strength, abrasion resistance, and knot strength. Fast-sinking with greater line density for high sensitivity and less "bow" in the water - all advantages for feeling the bite, setting the hook, and landing more fish!

  • Berkley Trilene 100% Fluorocarbon Line

  • T-H Marine Telescopic Mini Paddle - NOW AVAILABLE T-H Marine Telescopic Mini Paddle - NOW AVAILABLE - September 19, 2024
    Enhance your boating experience with the Telescopic Mini Paddle from T-H Marine. This compact and lightweight paddle is designed for convenience and portability, making it a perfect companion for small boats, kayaks, and paddleboards - or as an extra emergency paddle. Its telescopic design allows for easy storage and adjustment, so you can customize the paddle length to suit your needs.

  • T-H Marine Telescopic Mini Paddle

  • T-H Marine Yamaha Tank Connector - NOW AVAILABLE T-H Marine Yamaha Tank Connector - NOW AVAILABLE - September 19, 2024
    The Yamaha Tank Connector is a must-have for anyone who needs to connect their fuel line to their Yamaha outboard motor. This product is made of durable and high-quality materials to ensure its long-lasting use. The Yamaha Tank Connector is designed to fit most Yamaha outboard engines, making it a versatile and essential part for your boating needs with an easy installation process and reliable performance.

  • T-H Marine Yamaha Tank Connector

  • T-H Marine Yamaha Fuel Connector - NOW AVAILABLE T-H Marine Yamaha Fuel Connector - NOW AVAILABLE - September 18, 2024
    The Yamaha Fuel Connector by T-H Marine is a crucial part for any outboard motor. It is designed for use with Yamaha engines and provides a reliable connection between the fuel line and the engine. Made from high- quality materials, this fuel connector is built to last and withstand the harsh marine environment. Its quick-connect design makes it easy to install, saving time and effort when making repairs or replacements.

  • T-H Marine Yamaha Fuel Connector

  • Smithwick Floating Rattlin' Rogue - FULL SELECTION Smithwick Floating Rattlin' Rogue - FULL SELECTION - September 12, 2024
    The Smithwick Floating Rattlin' Rogue is truly a classic - a legendary lure that's produced millions of fish over the decades. The Rattlin' Rogue has a loud rattle to "call""fish and moves with the rolling side- to-side motion of a wounded baitfish, thus triggering hard strikes. Cast or trolled, Rattlin' Rogues draw the attention of many kinds of gamefish. We stock all colors.

  • Smithwick Floating Rattlin' Rogue

  • Z-Man Bait BlockZ - NOW AVAILABLE Z-Man Bait BlockZ - NOW AVAILABLE - September 12, 2024
    Sized to hold up to 35 packs of ElaZtech soft plastics, Z-Man's Bait BlockZ gives anglers a convenient, compact bait bag with adjustable dividers to customize your collection. A zippered lid and top handle provide easy transport. Constructed from rugged 600 denier waterproof fabric, the Bait BlockZ offers additional durability and waterproofing with a tough rubberized bottom that prevents deck slippage.

  • Z-Man Bait BlockZ

  • Strike King Rage Tail Grub - FULL SELECTION Strike King Rage Tail Grub - FULL SELECTION - September 12, 2024
    The Rage Tail® series' unique and exclusive tail design is engineered like no other soft plastic bait. Each is designed with a specific purpose and is made of customized hi-grade plastics for superior action. You won't believe the splash, noise or action is coming from a soft plastic...but the fish will. Swims great on a jighead. We carry all colors.

  • Strike King Rage Tail Grub

  • Shimano Intenza A Series Casting Rods - NEW IN RODS Shimano Intenza A Series Casting Rods - NEW IN RODS - September 12, 2024
    Rebuilt for tournament anglers and bass enthusiasts alike, the redesigned Intenza A lineup of rods includes models with actions encompassing versatility, power, glass and finesse. The Intenza A rods leverage Shimano's DIAFLASH technology — a process that lays opposing wraps of carbon tape diagonally on the outermost layer of the lower blank forming a visual x-shaped array — to reinforce the butt section and resist twisting, flexing and energy loss. The benefit: enhanced casting performance and added pulling power. Cork grips now highlight Intenza's cosmetic overhaul and accompany the custom Shimano reel seat, while light Titanium Oxide guides accentuate the rod and provide enhanced rod balance for improved casting performance. The fully-redesigned Intenza A lineup offers a full quiver of actions to amplify performance to target the next trophy catch.

  • Shimano Intenza A Series Casting Rod
  • Shimano Intenza A Series Glass Casting Rod

  • Shimano Caius C Low Profile Casting Reel - NEW IN REELS Shimano Caius C Low Profile Casting Reel - NEW IN REELS - September 12, 2024
    Quality and innovation for all. Inside the lightweight, compact body of the updated CAIUS are proven technologies like the Variable Brake System (VBS), which applies centrifugal force and weights instead of magnets to temper initial spool acceleration. This design also allows the spool to spin freely until the end of the cast to reduce backlash.

  • Shimano Caius C Low Profile Casting Reel

  • Strike King Rage Tail Midsize Bug - FULL SELECTION Strike King Rage Tail Midsize Bug - FULL SELECTION - September 12, 2024
    The 3.38" Rage Bug will become so important to avid anglers because it can put fish in the boat in so many different situations. The 3.38" Rage Bug, like the original and Magnum, is a remarkable soft plastic for pitching around cover and punching mats. The four appendages create an unmatched action. All colors offered here.

  • Strike King Rage Tail Midsize Bug

  • Strike King 3X ElaZtech Z-TOO Soft Jerkbait - FULL SELECTION Strike King 3X ElaZtech Z-TOO Soft Jerkbait - FULL SELECTION - September 12, 2024
    If you've never dropshotted a jerkbait, now's the time. The Strike King® 3X Z-Too Jerkbait answers the needs of the small circle of anglers who've actually tried this deadly secret presentation. Smaller than a standard jerkbait, the 3X Z-Too also floats higher, is more flexible (translation: it has a killer shimmy), and is far more durable. It's made of a proprietary Elaztech™ material that can be pulled at time after time without tearing, degrading, or losing elasticity. We offer the full color selection.

  • Strike King 3X ElaZtech Z-TOO Soft Jerkbait

  • Strike King KVD Jerkbait 300 - FULL SELECTION Strike King KVD Jerkbait 300 - FULL SELECTION - September 12, 2024
    The KVD 300 Jerkbait series has the perfect combination of roll, wiggle and flash. The combination of Strike King's proprietary weight transfer system for increased castability, with 3D eyes and premium black nickel hooks, results in that lethal action. All colors available here.

  • Strike King KVD Jerkbait 300

  • Strike King KVD Jerkbait 200 - FULL SELECTION Strike King KVD Jerkbait 200 - FULL SELECTION - September 12, 2024
    The KVD 200 Jerkbait (also known as the KVD Slash Bait Jerkbait) is the perfect combination of roll, wiggle and flash to attach fish. It combines a weight transfer system for increased castability, 3D eyes and premium black nickel hooks for that action that ONLY a KVD Jerkbait can give. Jerk on slack line for that maximum action, pause and be ready! We carry all colors.

  • Strike King KVD Jerkbait 200

  • Strike King Premier Plus The Double Take Buzzbait - FULL SELECTION Strike King Premier Plus The Double Take Buzzbait - FULL SELECTION - September 11, 2024
    Strike King's top-of-the line buzzbait includes the exciting new Perfect Skirt® that blooms wide and even, and the exclusive Magic Tails® serve as a trailer. Together they give more action than typical skirts. The Premier Plus also has twin counter rotating blades that create extra lift allowing it to track straight at slower speeds. This also causes the water to spray outwards making a lot of hawg-calling commotion on top. We stock both sizes in all colors.

  • Strike King Premier Plus The Double Take Buzzbait

  • Strike King Hack Attack Heavy Cover Flippin' Hook Strike King Hack Attack Heavy Cover Flippin' Hook - September 11, 2024
    The Hack Attack® Heavy Cover Flippin' Hook is a super sharp, heavy duty, black nickel Gamakatsu® Siwash hook made exclusively for Strike King®. It features a small eye that doesn't tear up plastics and is sealed closed, so your line cannot come out. It also has an injection molded "rebarb" keeper that won't flex or open up when using braided line, and has a big gap for good hook sets. All sizes offered.

  • Strike King Hack Attack Heavy Cover Flippin' Hook

  • Strike King Red Eyed Mini-King Special Spinnerbait - FULL SELECTION Strike King Red Eyed Mini-King Special Spinnerbait - FULL SELECTION - September 11, 2024
    The Strike King® Mini-King Redeyed Special Spinnerbait is a smaller, lighter version of the popular and productive Red Eyed Special. Just what you need when targeting small bodies of water or shallow cover, the Mini- King sports a unique holographic decal for added flash and color. Classic large red eyes; hologram blade; premium silicone skirt. All colors available here.

  • Strike King Red Eyed Mini-King Special Spinnerbait

  • Strike King KVD Finesse Spinnerbaits - FULL SELECTION Strike King KVD Finesse Spinnerbaits - FULL SELECTION - September 11, 2024
    Kevin VanDam helped to create the perfect all-around spinnerbait: the Strike King® KVD Finesse Spinnerbait. Chief among its features is a smaller, redesigned Perfect Skirt® with natural colors for a realistic look and smaller profile in the water. Anglers will notice an official KVD insignia on the blade. Kevin has tested this lure extensively and has added it to his collection. We offer all sizes and colors in both blade options.

  • Strike King KVD Finesse Colorado Willow Spinnerbait
  • Strike King KVD Finesse Double Willow Spinnerbait

  • Zoom Bait Winged Fluke - NEW IN SOFT BAITS Zoom Bait Winged Fluke - NEW IN SOFT BAITS - August 22, 2024
    We've got the hottest new bait in the county right now with the addition of the Zoom Winged Fluke! It's a fresh take on the classic Super Fluke lure for today’s bass fishing challenges. It is available in 4 and 5 inch sizes and features a small wing on each side of its head. This simple modification makes it an excellent choice for modern fishing techniques.

  • Zoom Bait Winged Fluke

  • Strike King Rage Tail Twin Tail Menace Worm - FULL SELECTION Strike King Rage Tail Twin Tail Menace Worm - FULL SELECTION - August 22, 2024
    One of the most explosive, highest action worms in the Strike King line-up. The Rage Menace Worm hits the water with six inches of fury and dynamic movement. The Strike King Rage Menace Worm is a 6" plastic worm designed with two Rage Flange tails that swim with realistic movement and appearance. With a twin-style tail, it offers twice the action and results in a proven fish catcher. We offer their entire color selection.

  • Strike King Rage Tail Twin Tail Menace Worm

  • Strike King Rage Tail Hawk - NEW IN SOFT BAITS Strike King Rage Tail Hawk - NEW IN SOFT BAITS - August 22, 2024
    Strike King's Rage Hawk is uniquely shaped with two Rage arms extending from the sides of its compact body, producing exaggerated movement to attract powerful strikes. The body effortlessly moves through cover while easily fitting up to a 5/0 hook, increasing hook up ratios and presenting fish with the perfect, snack-sized bite. We added all colors.

  • Strike King Rage Tail Hawk

  • Strike King Rage Tail Luau Craw - NEW IN SOFT BAITS Strike King Rage Tail Luau Craw - NEW IN SOFT BAITS - August 22, 2024
    Rage Luau Craw is built from the body of the most famous craw-shaped soft bait in the world – Strike King's Rage Craw. With the addition of a soft plastic skirt to the tip of the Rage Craw, the team at Strike King successfully designed the first "luau-style" soft bait of its kind, surprising fish with something they've never seen before.

  • Strike King Rage Tail Luau Craw

  • Strike King Bleeding Bait Spinnerbait - FULL SELECTION Strike King Bleeding Bait Spinnerbait - FULL SELECTION - August 22, 2024
    Take one of the most popular multi-species spinnerbaits on the market, add a red hook and bleeding accent skirt and what do you have? One deadly little fish-catching dude. Tie one on and catch everything that swims! Research shows that a red blood trail triggers a natural feeding response in predatory fish. Premium stainless steel wire. We offer all colors in both sizes.

  • Strike King Bleeding Bait Spinnerbait

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