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Googan Squad Flat Banger - BACK IN STOCK - April 21, 2021
The Flat Banger has a more aggressive, wider wobble than most other flat-sided crankbaits while still being subtler than a standard square bill. Ideal for cool water, pressured fish, and whenever you want a square bill with a switched-up look. Available in a series of sick color options, the Googan Squad Flat Banger will help you bring them in when more traditional square bills fail.
Googan Squad Flat Banger
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Googan Squad Klutch - BACK IN STOCK - April 21, 2021
The Googan Squad Klutch Crankbait is designed for a realistic and tight wobble to mimic fleeing baitfish. This lipless lure can be used to create reaction strikes by reeling over grass beds and ripping it out. Also very effective across points, flats, or anywhere else fish are actively feeding on baitfish.
Googan Squad Klutch
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Googan Squad Heavy Hammer Hook - BACK IN STOCK - April 20, 2021
A true hybrid, the Heavy Hammer Hook is a cross between a flipping hook and your classic EWG hook style. The Googan Squad Heavy Hammer Hook draws inspiration from both hook styles to create a one of a kind terminal tool built for big fish. An offset hook point design, wide gap, extended hook point, and natural fall rate will help any plastic you pair with this hook look like a bass snack.
Googan Squad Heavy Hammer Hook
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Googan Squad Digital Scale - BACK IN STOCK - April 20, 2021
Bring your prize to the finish line with the Googan Squad Digital Scale. The built-in lip-gripper keeps fish safe and secure during the handling process. Easily read and record your catch with the bright digital display. The Googan Squad Scale can measure fish weighing up to 55 lbs, making it a great tool for anglers targeting bass, catfish, stripers, and more.
Googan Squad Digital Scale
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Googan Squad Split Ring Pliers - BACK IN STOCK - April 20, 2021
These pliers feature super-sharp wire cutters that can handle any mono, fluorocarbon, or wire you need to cut. An integrated ring splitter is great for adding and removing split rings from your baits. Non-slip grips and full tang configuration give these pliers a solid feel, and an advanced bonding process improves hardness and guards against corrosion.
Googan Squad Split Ring Pliers
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Jackall Digle Crankbait - NEW IN HARD BAITS - April 16, 2021
Engineered by fine-tuning each element for optimized performance, the new Jackall Digle is what other crankbaits aspire to be with unprecedented casting distance, diving depth and lure action. Constructed with a custom-designed Winglet Lip, the Digle allows anglers to achieve up to 20% longer casts by effectively cutting through the wind. Anglers can also cover target depths longer and with more efficiency.
Jackall Digle Crankbait
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Jackall Dunkle Swimbait - NEW IN SWIMBAITS - April 16, 2021
The hottest swimbait to come out of Japan, Jackall designed the Dunkle with one goal: catch the largest bass in the lake. The Dunkle's subtle kicking action of the tail combined with the head wobble give this bait a natural swimming tempo that's sure to trigger bites. The Dunkle comes rigged with a double hook on the belly, but anglers can rig the Dunkle with extra hooks or rig it with the double on top when fishing in the junk.
Jackall Dunkle Swimbait
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Jackall MC 60 SR Crankbait - NEW IN HARD BAITS - April 16, 2021
Emulating the action of hand-carved wooden baits, the new Jackall MC 60 SR is sure to entice bites while covering the target-rich upper portion of the water column. With a fast wobble and rolling action that dives to depths of 2 to 4 feet, engineers designed the wedge-shaped lip of the MC 60 SR to grab more water and enhance the swimming action of the bait. It's guaranteed, the MC 60 SR will reach legendary status amongst anglers.
Jackall MC 60 SR Crankbait
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Jackall MC 60 MR Crankbait - NEW COLORS - April 16, 2021
The Jackall MC 60 MR is a compact, fat body crankbait that produces a fast wobble and rolling action similar to hand-carved wooden baits. With a fixed weight system to give it a low center of gravity for increased performance, Jackall designed the special wedged lip to catch more water and give it an irresistible action while diving to depths up to 7 feet. New colors Black Chartreuse, Dark Thunder, Ghost AR Shad, and Sparkle SS Shad are now available.
Jackall MC 60 MR Crankbait
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Googan Squad Poppin' Filthy Frog - BACK IN STOCK - April 16, 2021
The Googan Squad Poppin' Filthy Frog is designed to splash, spray and spit your way into a bite. A cupped mouth helps you "walk the dog", keeping the bait in the zone longer. The 100% weedless body also allows you to fish it in the thickest slop, while the protective tubing around the hook keeps water out. And, an internal weight improves casting distance while assuring upright landing every cast.
Googan Squad Poppin' Filthy Frog
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Googan Squad Filthy Frog - BACK IN STOCK - April 16, 2021
This Frog can walk the walk! With your rod tip pointed down, apply quick twitches on a slackline. This technique imparts the "walk the dog" action popular in topwater lures. Every Filthy Frog's hook is wrapped tightly with plastic tubing to help prevent water seeping into your frog.
Googan Squad Filthy Frog
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Googan Squad Braided Line Scissors - BACK IN STOCK - April 16, 2021
The Googan Squad Scissors will cut through fishing line like its butter. No more borrowing your friend's knife, no more chomping line with your teeth, and no more frayed tag ends. The Googan Squad Scissors are made from hardened steel which provides clean cuts from a durable tool. Designed to optimize on both comfort and cutting performance, the Googan Squad Scissors have a snug, compact fit.
Googan Squad Braided Line Scissors
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Googan Squad Money Bag by Bass Mafia - BACK IN STOCK - April 16, 2021
Keep all your personal belongings safe and dry on your next fishing trip with the Googan Squad Money Bag Dry Bag by Bass Mafia. This bag is made of 35X thicker material than your average freezer bag, for security you can trust on the water.
Googan Squad Money Bag by Bass Mafia
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Googan Squad Zinger Colorado Willow Spinnerbait - BACK IN STOCK - April 16, 2021
The Googan Squad Zinger is a dual bladed spinnerbait with big fish drawing power. The Googan Squad Zinger has a hand-tied skirt fastened around a sticky sharp Mustad hook. To help prevent line slippage, the Zinger also features a pre-rigged rubber knot stopper to keep your line from sneaking down the wire of the bait.
Googan Squad Zinger Colorado Willow Spinnerbait
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Googan Squad Scout - BACK IN STOCK - April 16, 2021
The Googan Squad Scout is a hard-bodied, suspending jerkbait that looks and swims like a lively baitfish. This jerkbait is the deal whenever bass are feeding on minnows or shad. With each rip of the rod, the Scout will slash and dance across the middle of the water column, looking like a wounded or fleeing baitfish. Each Scout is built with a lifelike integrated lateral line that adds realism to this bait.
Googan Squad Scout
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Cotton Cordell Tail Weighted Boy Howdy - NEW IN HARD BAITS - April 16, 2021
The Cotton Cordell Tail Weighted Boy Howdy sits vertically in the water with the tail down when at rest. When you jerk the rod tip, it jumps forward and spits water like a fleeing shad or wounded minnow. It's designed to be fished slowly, to maximize time in the strike zone. No. 4 short-shank trebles maximize sticking power when fish strike.
Cotton Cordell Tail Weighted Boy Howdy
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Googan Squad Hummer Buzzbait - BACK IN STOCK - April 16, 2021
The Googan Squad Hummer is a topwater buzzbait that calls in fish from a distance. The Hummer's topwater propeller will spin with ease upon retrieval while putting off a unique buzzing noise. Also each Hummer's blade comes with holes built into the bait's head, which help provide a bubble trail during retrieval which helps attract fish.
Googan Squad Hummer Buzzbait
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Joy.Fish Tungsten Flipping Weights - BACK IN STOCK - April 14, 2021
The Joy.Fish Tungsten Flipping Weight is insert-free for increased Sensitivity and ease of pegging, and has a thicker weight which is great for punching through heavy cover. These weights are 97% pure tungsten with super tough powder coating that is ultra smooth and resists chipping for long lasting color. The smaller profile allows for fewer hang-ups and increased penetration.
Joy.Fish Tungsten Flipping Weights
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Joy.Fish Tungsten Worm Weights - BACK IN STOCK - April 14, 2021
Joy.Fish Tungsten Worm Weights deliver the enhanced performance of tungsten at a price that is hard to ignore. Their tungsten composition allows them to be much more compact in size than comparable lead weights, offering more subtle and streamlined presentations. Since tungsten is also much harder, it allows you to also feel changes in bottom compositions and cover more distinctly.
Joy.Fish Tungsten Worm Weights
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Joy.Fish Tungsten Skinny Drop Shot Weights - BACK IN STOCK - April 14, 2021
The Tungsten Skinny Drop Shot Weights are great for coming through rocks and other underwater obstructions. Their shape allows them to stay on top of cracks and narrow gaps in the rock, and the higher density of their tungsten composition makes them much more compact than comparable lead weights. Tungsten is also much harder than lead, which means you can better detect anything your weight comes into contact with.
Joy.Fish Tungsten Skinny Drop Shot Weights
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Joy.Fish Tungsten Tear Drop Shot Weights - BACK IN STOCK - April 14, 2021
Built for the finesse tactic of drop shotting, the Tungsten Tear Drop Shot Weight allows anglers to get down to the bottom quickly and get a better feel for the terrain that they are fishing through. Made from high-quality tungsten, the Tungsten Tear Drop Shot Weight is more compact than lead weights of the same heaviness, which translates to increased sensitivity and lessened hang-ups.
Joy.Fish Tungsten Tear Drop Shot Weights
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Joy.Fish Tungsten Barrel Weights - BACK IN STOCK - April 14, 2021
Joy.Fish Tungsten Barrel Weights deliver the enhanced performance of tungsten at a price that is hard to ignore. Their tungsten composition allows them to be much more compact in size than comparable lead weights, offering more subtle and streamlined presentations. Since tungsten is also much harder, it allows you to also feel changes in bottom compositions and cover more distinctly.
Joy.Fish Tungsten Barrel Weights
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Head Hunter HH Minnow Deep - NEW IN HARD BAITS - April 13, 2021
The Head Hunter HH Minnow Deep allows you to get down further in search of those trophy fish. It features a sliding weight system allowing long, accurate casts. Its life like action coupled with vibrant color patterns is sure to trigger a strike even on the toughest of days. Fish with a jerk-pause-retrieve allowing the lure to suspend on the pause, keeping you in the strike zone for that extra second needed to get a fish to commit.
Head Hunter HH Minnow Deep
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Googan Squad Mini Banger - NOW AVAILABLE - April 9, 2021
The Googan Squad Mini Banger is a downsized square billed crankbait designed to be fished around cover such as rock or wood. The square bill allows the bait to better deflect off cover, minimizing snags. This downsized crankbait is perfect when the baitfish are very small, or the fish are highly pressured. The finesse profile will equal more bites. Throw this bait where other crankbaits cannot go to create reaction strikes.
Googan Squad Mini Banger
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Googan Squad Banger - NOW AVAILABLE - April 9, 2021
The Googan Squad Banger is the dirtiest of square bills and designed to be fished around mondo hangouts like rock, wood, docks, and bridge pilings. The square bill design allows for easy deflection when banged against cover. This will help you prevent snagging while creating a unique swimming action which oftentimes helps trigger strikes.
Googan Squad Banger
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