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Now In Stock - Sebile Magic Swimmer Soft - October 29, 2009
The Magic Swimmer Soft is a jointed soft plastic bait that swims as well as the original Magic Swimmer, plus it can be rigged weedless. Intricate details and realistic swimming action bring the lure to life. Available in 6 colors.

Sebile Magic Swimmer Soft All Sebile Products
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Shimano Cumara Reaction Casting Rods - October 15, 2009
The first of the Shimano Cumara Reaction Casting Rods are now available, please give them a look.

Cumara Reaction Casting Rods
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2010 Yum - In Stock - Money Hound and Money Frog - October 15, 2009
The YUM Money Hound is a weedless topwater bait that walks the dog. The belly slit ensures positive hook-ups when rigged Texas style.
Using tremendous water displacement “paddles” like the Money Craw, the Money Frog pushes water like nobody’s business, and attracts bass from long distances. Beautiful hand-painted color patterns and the belly slit that prompts sure hooksets the Money Frog puts you in the money.

Money Frog Money Hound All Yum Products
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Check out Brians Bees Handemade Crankbaits - October 5, 2009
We are proud to be offering Brians Bees Handemade Crankbaits on the website. Check out these high quality baits.

Brians Bees Handemade Crankbaits
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2010 Heddon - In Stock - October 5, 2009
The Rattlin' Spook and One Knocker Spook are now in stock and available.

Rattlin' Spook One Knocker Spook All Heddon Lures
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2010 Spro - In Stock - October 5, 2009
The new Little John DD Crankbaits, Daddy Bronzeye Frog and new colors for the Dean Rojas Series Bronzeye Frog.

Little John DD Crankbaits Daddy Bronzeye Frog Dean Rojas Series Bronzeye Frog All Spro Products
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2010 XCalibur NOW in stock - September 11, 2009
8 new colors for the Rattle Bait Series and One Knocker, most of them are in stock. Please give them a look.

Rattle Bait Series One Knocker All XCalibur Baits
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New Colors - Cotton Cordel Super Spot - September 10, 2009
448 Royal Chrome, 444 Baby Bass and 201 Foxy Shad are now in stock. Please give them a look.

Cotton Cordel Super Spot All Cotton Cordell Products
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New Rebel Pop-R Colors - September 10, 2009
The 2010 - 75 Foxy Shad and 77 Foxy Momma are in stock and ready. Please give them a look.

Rebel Pop-R Series All Rebel Products
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New Daiwa - In Stock - September 9, 2009
New items now available: Aggrest Baitcast Reel, AccuDepth Specialty Trolling Rods. New COLORS for the DR Minnow, Peanut, SC Shiner.

Aggrest Baitcast Reel AccuDepth Specialty Trolling Rods DR Minnow SC Shiner Peanut
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Creme - 3 New Products Available - September 3, 2009
The Fish Frog, Spoiler Shad and Change Up Hook System is now available here at LBF.

Fish Frog Spoiler Shad Change Up All Creme Products
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Bagley Suspending Kill'r B - Sunset Series - September 3, 2009
Limited Colors (Sunset Series) are available. Give them a look.

Bagley Suspending Kill'r B - Sunset Series All Bagley Products
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Big Bite Baits Rojas Cane Stick - New Colors Arrived - September 3, 2009
Most of the colors for the Big Bite Baits Rojas Cane Stick are now available.

Big Bite Baits Rojas Cane Stick All Big Bite Baits Products
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Jackall Cross Tail Shad - 3 New Colors - September 3, 2009
Check out the three new colors: Black Winnie, Baby Bass and Blue Pearl Shad

Jackall Cross Tail Shad All Jackall Products
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Welcome Black Angel Jigs - September 3, 2009
All of the Black Angel Jigs can be purchased at LBF, please give them a look.

All Black Angel Jigs Products
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New - Megabass Deep-X 300 - August 25, 2009
Deep-X300 is a long anticipated deep-diving crank bait to complete the Deep-X series. The 300 is designed to take care of the frustration many of you have felt with the 200 in terms of the diving depth and its profile size when being pushed.

Deep-X 300 All Megabass Products
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Bill Lewis Rat-L-Trap - High Definition Northwoods Series - August 25, 2009
Bill Lewis Lures presents it's new HD Trap 1/2 oz. Northwoods Series. The HD Trap features our new High Definition colors on a scaled body with a 3-D eye.

High Definition Northwoods Series All Bill Lewis Products
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Wright & McGill Skeet Reese Signature Rods - In Stock - August 25, 2009
"These new Tessera S-Curve blanks and the Tri-Gressive S-Glass blank are super lightweight and unbelievably sensitive for all the power they deliver. And I'm not blowing smoke here."Skeet Reese

Spinning Rods Casting Rods
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New - Jackall Sasuteki Craw - August 18, 2009
The 2010 Jackall Sasuteki Craw is in stock and ready for shipping.

Jackall Sasuteki Craw All Jackall Products
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New - 2010 IMA Japan Rattlin Roumba - August 18, 2009
Fred Roumbanis has done it again with the Rattlin' Roumba. This version really wakes up the fish by adding a high pitch rattle to couple the baits already wide body roll and wobble.

IMA Japan Rattlin Roumba All IMA Japan Products
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Stanley SwimMax Jig - August 6, 2009
Brand New, Buy it here first. With the patented Wedgehead design, it's like adding four wheel drive to a jig. It's the most weedless jig we have ever built. Please check it out.

Stanley SwimMax Jig All Stanley Products
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Berkley Gulp Super Worm - August 6, 2009
NEW Berkley® Gulp!® 7" SUPER WORM is an exact duplicate, and has all of the same features and benefits as the legenday 7" Power Worms®. The big difference is that the SUPER WORM is made of the now legendary Gulp!® 100% biodegradable formula, which creates a much broader scent trail in the water, and OUTCATCHES all other baits...period!

Berkley Gulp Super Worm All Berkley Products
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Welcome Big Bite Baits - August 6, 2009
We will carrying three Big Bite Baits, check out these baits:

Rojas Fighting Frog Squirrel Tail Worms Rojas Cane Stick
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Tru-Tungsten Flea Flicker Wacky Jig Head - Now Available - July 22, 2009
The Flea Flicker is made of 97% pure tungsten for ultimate sensitivty. While on the fall the Flea Flicker Jig makes the bait wiggle uncontrolably, causing reaction from non agressive fish.

Flea Flicker Wacky Jig Head All Tru-Tungsten Products
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Bill Lewis - 2010 products In Stock - July 16, 2009
The new High Definition Series Rat-L-Trap, Vibra Traps and other new lures are now available. We also now have the Lectric Series, 2000 Series and Red Zone series Rat-L-Traps available again.

Rat-L-Trap - High Definition Series Vibra Trap Spin Trap Spit Fire All Bill Lewis Products
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