Company Information
X Zone Lures (formally Strike Zone) was
founded by Canadian tournament angler Mark
Kulik. Mark was practicing for some
upcoming tournaments that best suited a drop
shot technique and wanted a bait that might
emulate most of the forage in the lakes where
the events were being held. The lakes had an
abundance of crayfish and goby so a profile
that looked and acted like both with an
action that could vary depending on
conditions was required. This eventually
led to the first "Slammer" designs. Mark’s
success in the tournaments and expertise
using the "dropshot" technique have made
him a household name in the Canadian fishing
industry and the "Slammer" has become one
of the most dominant baits throughout
Southern Ontario. It has been so successful
that its popularity is quickly catching on
all across North America!
The by-products and designs stemming from
the original "Slammer" have made Mark one
of the premier bait designers today. His
experience and insight into designing
edible profiles, actions, and colors has
vaulted X Zone Lures into the forefront of
the tackle industry and the "Slammer" joins
an elite group of successful game changing
profiles along with the curly tailed grub,
the tube jig, and the senko.
From pros to leisure fishermen throughout
North America, the fishing industry loves X
Zone Lures!
And, since the Slammer's success began,
they have expanded their product line to
include other great designs and products.
With X Zone Lures, fishermen all over
North America can fill out their tackle boxes
with lures that look and behave just like the
forage in their lakes. That means better
results, and bigger fish, faster.